About Peak3
Peak3 is a Singapore-headquartered insurtech that was expanding into EMEA for the first time when we connected through the IDA, Ireland’s foreign direct investment agency, as they set up their Irish operation. Our main point of contact through the build-out was Peak3’s first EMEA hire, a CEO who had relocated from Hong Kong to lead the region.
The challenge
The work started with building Peak3’s first product team in Ireland, put together specifically to service their first EMEA customer, and grew from there into building the company’s founding commercial team across the region as Peak3 moved from landing in one market to expanding across several. Hiring across five countries for a company with no existing brand or track record in the region meant that every hire was also a piece of market entry, and letting each country run its own search through a different partner would have pulled that story in different directions. What Peak3 needed was one search partner who could hold a consistent message across the whole build-out.
How it played out
We connected with Peak3 through the IDA as they set up their Irish operation, and were engaged to build their first product team, working closely with the newly relocated EMEA CEO. That work led directly into hiring Peak3’s founding EMEA commercial team: a Head of Business Development in Denmark, a Director of Partnerships in Germany, a Strategy Manager and Chief of Staff in the Netherlands, and a Head of Solutions Consulting in Belgrade, Serbia. The Solutions Consulting hire went on to anchor Peak3’s first nearshore delivery centre, also based in Belgrade.
The team
Five hires across five countries formed the commercial function built in partnership with Peak3’s EMEA CEO. Each person needed to drive the regional strategy remotely from their own respective countries.
What made this work
Landing and expanding into Europe for the first time from Asia meant the story Peak3 told the market had to stay consistent everywhere, and running the whole build-out through one partner made that possible.
The relationship began with a single product hire in Ireland, and the founding commercial team build-out followed once that early work had proved itself out.
The Solutions Consulting placement in Belgrade went beyond filling a role. It became the reason Peak3 opened a nearshore delivery centre there.